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PY SALLES
VANS + YNDI
I was responsible for creating the key visual (KV) for the Yndiara Asp colorway with Vans. My role encompassed the creation of design rollouts for both digital and physical mediums, including the shop window and other off promotional materials, as well as social media developments, ensuring a strong and unified presence across all touchpoints.
CREDITS
Creative Direction: Vista Art
Art Direction: Pyetra Salles
Lifestyle Photos: @tauanasofia
Still: @estudioflaviokenji
Video: @zillianaudiovisual
Beauty: @carolbrasilbeauty e @miila_ploc
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